About
I’m a copy lead and brand strategist.
I have 7 years of experience writing copy and leading creatives teams (brand-side and agency-side), across categories like apparel, skincare, wellness, & more. On a normal day I’m probably cooking up a campaign, pulling together different perspectives, and writing a whole lot of copy.
My job is to help lay down the creative tracks while the train is running at full speed—preserving brand integrity at every turn.
